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BigStar - Run & Run (MV Review)

8/9/2013

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Wow . . .

BigStar has literally taken every ridiculous internet trend and made it even more ridiculous. The MV has no really cohesive story, but definitely has interesting visual elements that keep you paying attention. And they're clearing have so much fun that if you manage to make it through without smiling at least once, you're lying. They've incorporated every visual genre in Kpop, at least for a breif moment, and mixed it all together into a hilarious farce; from the dark gangster, tough-guy thing, to the bright colors of the flower-boy trend, from party-MVs to Choreo-MVs, even with a ridiculous stab and the Story-type-MVs. They even make fun of the music-tendancyto use dramatic sets and such by throwing one in as the result of a hallucination inside a hangover. There's color to the extreme, styling that can't even be described . . . it all circles so far past ridiculous that it's almost able to look good. And certainly the boys look fabulous, these are some of the best hairstyle they've ever had. From their debut with Hotboy to Think, and then I Got The Feeling . . . they've had some interesting looks, but they've always been great sports about it and they've always made it work. I'm not sure if it's the overwhelming confidence they're due to have for their talents, or just plain idiocy, but they manage to pull off the dumbest of things.

The Choreography in this MV is fantastic. They literally charge from scene to scene like morons looking for a Frisbee's landing spot by chasing it on the wind. The moves play with the words perfectly; my favorite example is at :56 when the line 'everybody put your hands up' as he flips over himself. It's a great surprise, because everyone listening knows the idea of hands up in MV's so you don't expect anyone to put their hands so opposite of up that they hit the floor, but it's timed so perfectly that by the time the lyric gets to the word 'up' his hands rise up from the floor to over his head, far further than the usual rise of from the sides to just over the head. I really like it. I also like flips, so that might have something to do with it. But anyway, the choreography balances strong moves that are dramatic and powerful and filled with a distinctly masculine charm with moves that have comedic value along with a significant aegyo index. The focus-member shifts are elegant and smoothely done and work absolutely perfectly.

Think is definitely the best release that BigStar has released so far, but all of their songs are solid. They've got a unique sound in Kpop, very rap-heavy but not with the deep bass resonance of most rap heavy groups like debut-mates B.A.P. They've got a very high  synthy sound that has BraveSound's signature sound laced inside of it. The songs are all well constructed, they're balanced and spatialized, making fantastic use of harmonics and ear-attention to draw the feel of the song about the listener without needing to make sweeping gestures of music. This song in particular mainly uses the lower harmonics and the high sound effects to spatialize. The vocals are remarkable crisp, held inside a bubble of sound that's not hit with interference by any of the other elements.

The other thing I really like about BigStar is that their sound is tremendously consistent. They're a lot like BEAST in that regard, they can put out a track in any one of a dozen genres and it still sounds exactly like the standardized BigStar sound. They've got some killer talent and they really should be much more popular than they are.

I give it a 9/10: Blissful!

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Tasty - Mamama {Infinite H} (MV Review)

8/8/2013

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Very cool. Very Short, but very cool.

The first thing that hit me about this was that the video loaded super-quick (phone-internet is ... phone-internet), which lead me to realized that the video is SHORT only 2:39, more like a Jrock PV Preview than a Kpop Music Video. Especially as the first 12 seconds are taken up by the Woolim Ent logo. I fully endorse the logo idea, but it's a lot of time to take up when you only have a total of 159 seconds to squeeze out of the MV. So I went in kind of skeptical.

The song works exceptionally well, the big brassy sounds and the unique rhythmic features and the deep, full vocals... Tasty had a unique sound in kpop. Their vocals rest in the low mids of their songs, warm and dramatic, letting the apparent melody rest on top of their voices in the harmonic double-tracking. The form of the piece is pretty simplistic, and though it does build and evolve, it only does so to a very slight degree and the changes don't draw attention and could be easily overlooked, which makes sure that the super-short MV isn't gratingly lacking. I honestly don't think the song could support a full out 5min MV + story thing, so I'm actually glad that they didn't try to make it hold more than it could (strange as it is, I really am condoning the lack of a story). The MV turned out to be pretty dang good, and it was obviously expertly done. The use of a black and white base with pointed splashes of color worked out beautifully, the bright colors stand to mark out things of value, lend continuity between the sets and scenes, and just add elements of visual interest to the video and they do it perfectly.

The choreography is great. There's some fabulously sweeping moves, good use of space and scope drawing interest in and letting it flow between sections easily. It also plays off the lyrics, which is especially noticeable in the chorus. I really enjoy the clock-arms thing, it's definitely one of my favorite choreography moments of the summer. And the fabulousness of what happens in the Bridge? Really, fantastic.

The ending where everything falls apart from the previous dramatic stand-off into a party that looks absolutely fabulous and fun, is great. There needs to be music that shows that being epic doesn't mean being exclusively badass, that FUN is a factor in any awesome lifestyle.

All in all I think this is a really great release. It reminds me of SS501's Love Like This in a lot of ways, the simple form of the song, the super shortness of it, the black/white/blue/red color-scheme . . . the fact that it's fantastic. The two videos are completely unrelated, but they both execute the same sort of poignant elegance in a very short amount of time that doesn't feel short, but also doesn't feel draggy. It's very well done.

I give it a 9/10: Blissful!

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2NE1 - Do You Love Me (MV Review)

8/8/2013

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It's nice to see this side of these girls. Really Nice.

I like how this one starts at night and moves into day light. I'd have preferred if we got a sunrise shot to the vamp in the intro, but still, starting in darkness and moving to light is an underused technique in kpop, while its reverse is way over used. I also like how this MV shows the softer & incredibly funny side of 2NE1 in a way that used to be relegated to 2NE1 TV and BTS things. It's not the typical vacation-shot MV for a few reasons: first of all, they're playing off the song the whole time, it's very obviously a video that couldn't just be put to another song for the heck of it (a recent example of the typical vaca-MV would be Lunafly's Yeowooya, this MV is a bit more like Sistar's Loving U, but it's neatly settled in the middle).

Also, it's especially nice to see this side of 2NE1 from these girls because of what they stand for. They've stated on multiple occasions that they want to be an inspiration for girls, to grow up and be kick ass powerful and every inch  as awesome as they can be. It's a great message, but it doesn't sound like much fun. Aside from the special releases showing how they are BTS, 2NE1 hasn't officially promoted something that shows that being a strong & capable adult woman, running around all day like a bad-ass, still leaves room to just be an idiot and goof off. I think that the fact that they are showing that here, that they are using that as part of their continuing commentary on  female fabulosity, is fantastic.

In terms of the stylings, they all look spectacular, as always. Their usual MV styles reflect their personal styles, so I could easily see these outfits dressed down on the street or dressed up in another MV. And their hair and make-up is also keyed nicely of their personalities. And since 2NE1 has 4 such vibrant personalities, watching the MV is just a fun treat.

Song-wise, it's leagues ahead of I Love You. At least in terms of song construction and consistency. It's a pretty safe song for them, fit snugly into their usual genre. They carry it well, the harmonics are beautiful, the spatialization is soiid . . . lyrically, it's pretty simple, at least in the vamps and a bit in the chorus, but it's a standard (and acceptable) 2NE1 tactic because their complicated verses do not lend well to singing along.

I really do like this release from them, I think it more than completely makes up for any less-than-impressed feelings I had about I Love You. Unfortunately, because it is mostly a Vaca-MV, it can't score too high...

I Give it an 8/10: Fabulous!

And the choreography is pretty sweet too:
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Ulala Session - FONKY (Mv Review)

8/8/2013

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Fabulous & Funky.

I love this MV because it goes through so many eras of music and fashion and connects them all inside a hilarious video with a catchy track that simultaneously ridicules and pays due respect to the past. The song is incredibly complex as the rhythmic features flip between various patterns and the melody moves over it all in a continuous thread that somehow manages to tie it all together.

The scene transitions are fantastic, most of them are utterly hilarious. And it show how these trends and styles evolve: some kid watching the big stars decides to try it out on his own adding a new flair, and then that becomes the bar for outrageous and then some new kid repeats the cycle. There's this dichotmy about the stuff on TV, how it's both cool and uncool at exactly the same time and this MV represents that very well.

I give it a 7/10: Me Gusta.

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f(x) - Pink Tape (Music Review)

8/6/2013

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Picture
Notes: I wasn't going to review this album, because I was really late in getting around to listen to it, but it's honestly too great to ignore. It's musically the strongest release f(x) has ever put out and it's the best album SM has released so far this year.

The RumPumPumPum MV was meh. With only a few cool shots and little to separate it from the thick of kpop EDM, RumPumx3 was hanging on the coat-tails of Electric Shock's success. It should NOT have been the track to win the MV, the album has so many better choices that it's really quite tragic... Can I get a re-do, please?

Top Track: Toy

Final Score: 9/10

Scoring Notes: technically speaking the average of the 2 scores is 8.75, but I gave them a bonus .25 for the fact that this is an incredible album period, but for f(x) it's entirely unheard of and should be duly rewarded. Not to mention, it is a tremendous step in the right direction for both f(x) & for SM as a whole.

Promotional Track:

RumPumPumPum is a decent song, it really is, but in the face of all the other songs on the album, it's an incredibly weak title track. Certainly it has a unique sound and it's very well spatialized, but it feels strikingly similar to past f(x) releases, had they been executed with half the care this was. The production values in this are far higher than most of f(x)'s past promotional tracks. Their voices are utilized in ways that actually work for their voices, not pushed or pinched into what SM wants. Rather, what the girls have to offer is taken and manipulated from there. It's catchy and fun, and really a good song for them to promote with, my only really issue with it is that most of the rest of the album is better.

I give it an 8/10: Fabulous!

Other Tracks:

Shadow is that artsy track for the teaser and it's lovely. Like RumPumx3 it has obviously high production values, the girls voices are used rather than force-molded, and it has a unique sound. It's not my favorite, personally the style is just not one I like, but it moves very well, the melody evolves, the light harmonies are all beautifully additive, the warm under-fill is supportive and interesting. All in all a well done track.
Pretty Girl is fantastically aggressive, and it still makes good use of the girls' voices, which are on the light and airy side of things. The harmonic support for the chorus gives a good feel of strength and the historically wonderful anthem-pulse of 'boom-boom-clap' is thrown in very well, to push the rebel / celebration idea.
Kick is another aggressive song. It fits their traditional style a bit more than the rest of the tracks, merging aspects of their recent synth-heavy EDM with LaChaTa's strong rhythms and vocal push, the instrumental sections get a bit repetitive, but not quite enough to be actively irritating and the pre-chorus sections are just beautiful. Very well produced and spatialized.
Signal has a unique sound in a fun retro throw. Again, well produced and beautifully spatialized. The harmonies are smoothe and lovely, the melody floats. Melodically it doesn't do too much for me, but it's well balanced,and the members switch in and out with graceful jumps and the chorus . . . gorgeous.
Step brims with tension, right from the beginning it puts a listener on edge. It has a unique, artsy flavor and mixes the light and smoothe melodic vocals with rhythmic sound effects and the solid feel of Amber's raps well. The harmonic evolution through the verses is fantastic. Lyrically it's not the most interesting, but it's very fun. The bridge is breathy and breath-taking in all the right ways, and the transition back is beautifully done.
Goodbye Summer was not what I expected at all (not least of all because I didn't notice there was a male guest featured before I hit play. . .). It's a more than solid song: harmonically & rhythmically strong; melodically, it moves pretty well, and the call-response is very nice. The bridge is great, showing off obvious vocal talent.
Airplane washes over the listener with a beautiful wash of building tension and beautiful melody. It's absolutely gorgeous in how it moves. The light and airy pre-chorus vamps into the EDM drop well. I personally an not a fan of the first half of the chorus, but I can see how it really does work, and it blends into the the second half very well. The synth pattern in the chorus is very familiar, like achingly familiar. I can't remember what it from, but I've definitely heard that pattern before, which is another reason I'm not simply melting over this song. It's so well done that were it not for my gnawing 'where have I heard this?' feeling, I'd be a puddle of goo. I think it's from an IAMMEDIC song... maybe Perfect? or maybe One? NOPE, WAIT IVE GOT IT!! It's Spectrum. It's the chorus from Spectrum, which makes sense, since SM bought the licensing from Zedd last summer and can't be bothered to write new music when they could recycle.
Toy really should have been the title track. Structurally, it seems all over the place, at least at first glance, but each section is logically strung together, the first verse push a certain sort of tension and the chorus pushes an entirely separate sort, both are then brought together for the second verse a light melodic rap which is just spectacular, and the chorus comes back to push the high melody feel, broken elegantly into my Amber and an EDM break that utilized synth strings to build an edgy, orchestral sophistication of the candy-pop melody the synths take in the next verse, which has bounced back to a rhythmic focus to finish out just how it started. It's a gorgeously cyclical journey of musical progression. And as for an MV . . . oh it could have been beautiful, halfway between Electric Shock and (SNSD's) Gee with a throw to (2NE1's) I Don't Care . . . there could have been rag-doll choreography and over-done make-up and masks and mannequins and magical reversals and time-freezes and maybe even a murder (or at least curses and evil magical trickery bits)!! Oh, it really could have been incredible.
No More is another retro throw, this one even further back. Melodically it's absolutely lovely; and harmonically, it's even better. It's arranged to let their voices set neatly in the middle of the mix, which is tricky with voices like theirs. The song doesn't really go anywhere, the bridge is more like a landing on a staircase or a random streetcorner mid-journey than anything else, and it circles back around without any decisive evolution, but it's really lovely to listen to. The melodic change at the end almost alludes to a destination, but it doesn't settle enough to make it a solid idea.
Still, great track, fantastically fun to listen to.
Snapshot is yet another unique track, lounge-y and still solidly a dance track with just a bit of jazz and blues. It has a fantastic attitude and great aggression. The chorus is the weakest link and it's still strong enough to get me grooving. Technically speaking, it's on the weaker side of things, especially on this album, but it's one that I just happen to really like.
Ending Page is a great power ballad sort of song. It has clear roots in the success of Beautiful Stranger, with a very similar melodic and rhythmic base, but the chorus lets the voices stretch and soar in a way that Beautiful Stranger can't touch. Harmonically, it's gorgeous, though it repeats through the song rather than develops. The acoustic touches are well done differentiating it further from Beautiful Stranger while linking it up with the rest of this album (namely Goodbye Summer). It's a great track to end with and it's a fabulous thematic finish to the album.

I give them an easy 9.5/10: BLISSFUL!
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B.A.P - BadMan (MV Review)

8/6/2013

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Three Strikes, are they out?

        From the teasers, I was super-psyched about this release. Coffee Shop was meh, and Hurricane was actively awful. Badman looked like it was going to be B.A.P's killer return to the spotlight. I was hoping that the first two singles were just little warm-ups designed to set a few low bars that they could use to vault up to unimaginable heights. And . . . they weren't. Well, maybe they were meant to be, but that's not how it worked out.

        From the production team promising that it was better than One Shot to the stylistic similarities to BigBang's Fanastic Baby, it could have been incredible. I went into it hoping that it would be, and I came out utterly convinced it wasn't. The good news is that it's not as bad as I first thought it to be, that was mainly just acute disappointment. That's not to say it's very good, but it's at least not bad.

        I like how it managed to expand their vocal-styles. The intro is actually quite fantasic, that smoothe and low-tone R&B. YongGuk's rap is spectacular as always, and the double tracking on certain lines is great. Harmonically this son is quite lovely, and melodically the verses are fantastic. The raps, as fun and good as they are, just feel unnecessary. The chorus has a nice feeling to it, the harmonic swirl there is lovely, and some of the background vocals were great in all the ways I was hoping for, but the main vocals are lifted so high above the bass that it's just hollow. The typical, overwhelming, breathtaking drop of the B.A.P chorus is entirely lacking. And the song has some of the same genre hashup issues that Hurricane had. Some of the musical transitions are just  . . . rough is a kind word for some of them.

        The dance break felt entirely unnecessary as the choreography in it was meh in terms of eyegrabbing uniqueness and downright blah in terms of drama. One Shot's choreographic climax played into the song and the action of the story, the climax here is . . . just a bit more of the same choreo they've been running. There were a few powerful moves and more than a few that dripped with sex appeal, but the video really didn't showcase them well.

        And as for the video . . . the styling was weird. The stripes seemed to be some sort of cartoon-ish allusion to prison clothes, the face paint didn't have any thematic relevance, the individual outfits were all over the place linked only by the repetition of black and white. The settings were all gorgeous and I'd love to see more videos shot there.

        But the MV really had no story. B.A.P was not involved with any of the events that led up to the all out war. The gangsters were ridiculously stereotypical, they had no obvious motivations, there was no thread of continuity to follow. It was a disaster. The cuts and video timings were really well done, but they didn't do enough to generate a story. There was nothing in it and all in all I feel that it was almost as much of a video failure as Hurricane.

         There really just isn't a good story. Sure, there's social commentary, but really, if you're making music without social commentary, you're not really making music . . . it's part of the human condition. And while this MV does have some social commentary, it's very generalized. The lyrics are just as vague as the visual, there's no acute pain, no intrinsic anguish. There's a show of the fact that the world is dark and chaotic (in both lyrics and visuals), there's a guided assumption that it's bad that the world is dark and chaotic and unkind, but there's no display of why it HURTS. Chaos, bad guys, blah blah blah, there's nothing that stabs at your very soul, that makes you question right and wrong. They've done it before with One Shot, and YongGuk did it even earlier with I Remember, they could have done it again, but they just didn't . . . and that's sad.

        Factoring in the song, I'd give this release an upper-middling score, probably a 6, the song alone a high 7. But the MV on it's own? It's not scoring very high.

I Give it a 3/10: I've seen Worse.




Also, I was convinced to film an MV reaction for this one:
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Lunafly - YeoWooya (MV Review)

8/5/2013

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Island Awesomeness

Summer is the time of ridiculous island-vacation songs, and this is one of them. It's a great treat for the fans, but not an earth shattering comeback. That's totally okay, not every release has to be ground breaking or get the world's attention and I like that Lunafly seems to be acknowledging that. This really is a sweet treat.

The MV is a great look at the boys enjoying themselves. There's nothing much in it (no story, no choreography, no symbolic metaphors of existential revelation...), but there's also not meant to be much to distract and that is perfectly okay in my book (though it will cost them in points when I score it).
Musically, it's just as beautiful as any Lunafly song with a great sense of call & response in the chorus and nicely intricate verses, half focusing on rhythmic complexity and half on melodic. All in all, I like it; but I really can't give them too many points for it.

I give it a 4/10: Meh, Not Bad.

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M.Pire - Can't Be Friends with You (MV Review)

8/5/2013

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It's a Decent Debut, but nothing special

Nice intro, it builds up the mystery without dragging on forever, making the vampire theme very obvious without hitting you over the head. The sets all seem pretty familiar, mostly from past SM releases. Especially the starry-night backdrop. That's been used my TVXO and EXO in the past 2yrs, for certain. Still, I don't know too much about Benjamin Ent, but they seem pretty small and relatively new to the kpop scene so getting recycled good is understandable and getting them from SM is rather impressive.The wardrobe is recycled too, but it works here and black and white is always a classic. The feathers . . . well, I like them so it stands to reason that someone else will too. And the hairstyles are all very non-offensive, so I count it as a success. Really, they all look very good.

The choreography is not terribly impressive and they're not strong enough in their movements to really pull it off. They have talent, but whether it was nerves or fatigue or both, they just don't have very much oomf here (the camera shake effect conceals most of it pretty well though, good job post-production people, good job). And with the lack of a visual story, it kind of stands out. The slow-mo solos are each interesting, but there's not enough in them. Rather than demonstrations of personal skills (like martial arts, dancing, or even just stunning good looks) they're all vaguely thematic but not terribly engaging. You don't get to learn anything about the members from them (nor do you get names. I like names. I'm a huge fan of names in videos, especially debut videos).

I love the bridge, everything from 2:42 to about 3:06 is spectacular. It completely negates everything I just said about the choreography and their lack-luster performance of it. Musically it's the most interesting and worthwhile part of the song. Around 3:10 it falls back to it's previous state of 'meh, not bad' but the lingering appeal of the bridge makes it feel less trite. The whole song is musically blah, but the bridge adds just enough spark to make it worth listening to.

All in all, it's a decent debut, not exactly solid ground to stand on, but nothing they can't recover from.
I was seriously impressed with the bridge, & I hope to high heaven that they deliver something more like it for next time. They have potential, but they really don't get to show it in this MV.

I give it a 4/10: Meh, Not Bad.

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Super Junior - HERO (PV Review)

8/4/2013

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Well. That was downright Sloppy  of SUJu.

I like the brass (well, the fake brass. It's all synth, but still, it's brass-ish). It was a bit surprising for SJ, but in a good way, especially when balanced with the piano. I really like all of the sets the used and most the styling as well (SiWon's suit is questionable...). If they had released this a few years ago, I would have almost no hesitation in calling it phenomenal. The choreography is kind of sub-par for them though, especially with Sorry Sorry, Bonamana & No Other under their belt. Those dances were not only great fun on their own, but they marked the kpop world forever. Hero's choreo is really just there . . . very typical boyband (not even just kpop idol choreo, but to the straight up international standard of boyband dance), and not terribly well done. Normally, SJ is PERFECTLY in sync, and that is an expectation that has become the industry standard, and yet in Hero . . . they just weren't good enough. It's not that they can't hack it, or that they're declining or anything so dramatic as that, they were just sloppy (I blame their production management, this whole PV is a hack-job of cheats and shortcuts, things that should have been reshot and just weren't). It really is pathetically rough to watch in places.

That, when compounded with the lack of story, really makes this a hard sell for me. And that even though I'm hardcore ELF, as Donghae is the sole reason I started looking at Kpop groups outside of BigBang. It's really just not even good.

Admittedly, when compared to the industry par of Jpop, the production values are pretty high. However, the Koreans have always been high above the Japanese par and it is just not acceptable to think that meeting the Jpop standard is an accomplishment.

The song is pretty good. Like I said, I enjoy the brass-piano contrast. And the low-slung energy of the song is lovely. But . . . it's just not that special. SJ has released a dozen songs that have that vibe, and though the brass in this gives it a unique flavor, it is not, strictly speaking, a unique song, especially for Super Junior.

I Give it a  1/10: Wow, this is the best you can do?

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Queen B'Z - Bad (MV Review)

8/3/2013

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Rookies that Rock

These girls have some fantastic pipes, that much is obvious right away. Also, I'm pleased with their dark and sexy concept, a rather unique debut concept, especially for a girl group from one of the smaller companies in Kpop. The MV is clearly shot on a budget, but that doesn't stand out like it does in some under-funded productions. The director did very well with making it look good, like big-budget & plenty left over for ditigized smoothing good. I like that the MV is literally steamy as well as metaphorically, it adds a certain something to the sexiness that gives the whole video unique flair. The choreography is nothing we've never seen before (though the strangling thing is not the typical use of the side to side hairflip thing...) , but it's put together very well and used to the girls' advantage very well. And the quick flashes to the blacklight scenes, very well done. The creative team on this project was clearly top notch. I also enjoy the fact the the female violence isn't made comical or trivialized or even made excusable because it's solely a result of over-wrought passion. It's cold blooded aggression and that is something rather rarely seen in music, especially kpop. The styling is great; the make-up is gorgeous, as are the hairstyles, and the outfits are dark and dramatically sexy without relying on being skin-bearing.

I don't quite understand the 'performance vers' qualifier though, has anyone found an alternative version? Either way, this is still a good MV.

The song is fabulous too. It's not incredible, but it's catchy and moves melodically through a complex and evolving pattern. The bassline is powerful and also malleable and it grows along with the melody. The harmonic fill is well balanced and well spatialized. All in all it's a really great debut.

I give it a 9/10: Blissful!

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