Pretty and Punchy.
The under-rhythms are energetic and fantastically light, the minimalist backing track keeps the focus neatly on the strength of Lim Kim's fluid and powerful voice. Her half-singing rap-like vocals in the verses is gorgeous and it keys in on the vocal qualities that help her stand out from the crowd. The melody is thin, making it hard to call catchy, but there's certainly enough in it to keep you humming. With the lack of a notable vamp, the chorus falls a bit flat after the intensity of the verses. However while the vocals keep a pretty even line, the backing track changes enough to keep the interest going, and the track evolves over all through the different verses. It's quite well done.
In terms of the MV, my favorite part is the fact that the guys are from all sorts of different backgrounds; it's not just Korean dude that can be skanky assholes. And I love how innocently effortless it is for her to spurn their attentions and to punish them for being f***boys in the same move. She could be the most brilliant akido master ever, or she could be a defenseless little girl that gets real lucky real often... it plays beautifully into the concept of the love game. Lim Kim is the undefeated champion and no one will ever take away her title.
The styling is gorgeous, the choreography is playful and fun, and the colorful set aesthetics are lovely. The track is delightful and over-all I'm quite enamored. Such sass. I love it!
In terms of the MV, my favorite part is the fact that the guys are from all sorts of different backgrounds; it's not just Korean dude that can be skanky assholes. And I love how innocently effortless it is for her to spurn their attentions and to punish them for being f***boys in the same move. She could be the most brilliant akido master ever, or she could be a defenseless little girl that gets real lucky real often... it plays beautifully into the concept of the love game. Lim Kim is the undefeated champion and no one will ever take away her title.
The styling is gorgeous, the choreography is playful and fun, and the colorful set aesthetics are lovely. The track is delightful and over-all I'm quite enamored. Such sass. I love it!
I Give It A 7/10: Me Gusta! |  |
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